• What is the role of the field force in customer experience?
• How are field teams leveraging digital tools and analytics to improve the HCP experience?
• What are some examples of field force initiatives that have improved overall CX?
• How are field force teams personalizing their approach based on HCP preferences?
• What are some things you should not do with the field force?
Ryan Rosenberg, Director, Omnichannel Capabilities, Sanofi
Glen Morris, Director, WW Field Sales Platform Strategy,
BMSPete Harbin, VP, Industry Solutions and Strategic Alliances,
ODAIAModerated by: Amy Turnquist, NA Operating Board, Director, Thought Leadership,
Healthcare Businesswomen's Association